Episode 5: O! Where it’s Fun to be Old!

This week we read about the budding new vacation hotspot, Miami— and the beginning of the Florida boom. And of course, we continue our exploration of advertising and the various items people were buying back in the 1950s. From Chesterfield cigarettes and baby bottle nipples to olive tablets and Super Lasteen lipstick, this episode has it all!

Scroll down for our usual show notes, and below those lots of fun photos of ads from this week’s episode.

Show Notes

00:00     Intro with Rhythmische Etuden fur Violine und Klavier, III. Moderato by Bohuslav Martinu, performed by Oliver Colbentson
00:18     Miami! ad into general Florida discussion
02:55     Cosmopolitan Sex Tips discussion
05:07     Themed funeral homes
11:00     License to Thrill by http://www.purple-planet.com
11:44     Chesterfield cigarettes ad
14:52     Propaganda: false news / information
18:58     Up Your Street by http://www.purple-planet.com
19:29     Sani-tab nipples ad
20:58     Free! Product assortment worth $5
05:38     Photo ring ad
23:34     Follow the Fun to Florida
05:03     8-bit Heaven by http://www.purple-planet.com
25:30     Olive Tablets for constipation ad
27:24      “Florida has Proved Pulling Power” ad
30:31     “Super Lasteen” lipstick
31:24     Free Vacation Guide for New York State
33:43     Outro
34:11     Rhythmische Etuden fur Violine und Klavier, III. Moderato by Bohuslav Martinu, performed by Oliver Colbentson

Total runtime: 34:59

As always, if you’re enjoying The Magazine Show, we invite and implore you to go to iTunes, select View in iTunes, and rate and review our podcast! If you write us a review, we will give you a shout out on a future episode, no joke.


This episode of TMS was recorded at Sunset Studio, and edited at the Museum by Liz and James. TMS is produced by Liz and James. Recording equipment generously provided by Gerard. Images are the property of their owners.


Miami ad

Florida Cosmo cover

bambi-and-his-father(Not from a magazine, but here’s Bambi and his dad for reference; I exaggerated his antlers)

Chesterfields ad

Millionaires Vacation ad

Proved Pulling Power ad

Super Lasteen lipstick ad

NY State vacation guide

Bathing beauty in Florida
Bonus: Here’s another Florida bathing beauty for ya

Miami Beach ad
Bonus: we didn’t read this Miami Beach ad, but it evokes the era so nicely.


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